Adopt a Sidewalk

Adopt a Sidewalk.

Help fix the streets communities walk every day.

Adopt a Sidewalk connects business sponsors with already-approved municipal sidewalk projects, creating public-private partnerships that help municipalities make taxpayer dollars go further.

Business sponsors fund the work.
Municipalities build the sidewalks.
Communities get better infrastructure.

Projects are completed through municipalities and their approved contractors. Sponsorship does not change which projects are approved or how they are built.

Municipalities are already spending billions on sidewalks

$1.4B

Los Angeles sidewalk repair commitment over 30 years following its 2016 ADA settlement.

$1.1B

High-end estimate to address missing and substandard sidewalks across Denver.

$35M

Paid by Los Angeles in sidewalk injury settlements over a five-year period.

<1%

Share of Los Angeles sidewalks repaired five years into its major sidewalk repair program.

Municipalities already have public works departments, engineering standards, approved contractors and thousands of identified infrastructure needs.

What they don't have is unlimited money.

Sources: municipal settlements, city budget documents and public works reporting.

The problem

A broken sidewalk creates more problems than a crack in the concrete.

Residents feel it.

Cracks, uneven pavement, missing connections and lifted concrete make everyday walks harder for parents with strollers, seniors, children and people with disabilities.

Local businesses feel it.

Walkable neighborhoods create foot traffic. Poor pedestrian infrastructure creates friction between people and the places they want to visit.

Municipalities feel it.

Deferred maintenance compounds. Accessibility issues become more expensive. Injuries create liability. Every dollar spent reacting to a problem is a dollar that cannot be spent improving something else.

Everyone wants better sidewalks.

The question is how we help municipalities fund more of them.

How it works

The sidewalk gets fixed either way.

Adopt a Sidewalk adds private funding to the municipal infrastructure process that already exists.

Without a sponsor

  1. Municipality identifies project
  2. Municipality approves and funds project
  3. Approved contractor completes work
  4. Municipality pays for project

With Adopt a Sidewalk

  1. Municipality identifies project
  2. Municipality approves and funds project
  3. Sponsor adopts the project
  4. Approved contractor completes the same work
  5. Sponsor dollars offset project cost
  6. Public dollars can support another priority

Sponsorship changes the source of funding. It does not change the public works process.

A sponsorship does not move one sidewalk ahead of another, determine where public works dollars are spent, change municipal engineering standards, or give the sponsor control over public property.

The project moves forward as planned regardless of sponsorship.

When sponsorship is secured, public funding that would otherwise support that project can potentially be redirected toward other municipal priorities, subject to the municipality's budgeting and procurement requirements.

For business sponsors

This isn't naming a sidewalk.

It's underwriting a piece of the community.

Business sponsors receive community recognition, construction and post-construction signage, a digital project page and a measurable local investment. They do not receive control over public property or the public works process.

What business sponsors get

Community Recognition

Recognition for helping fund a tangible improvement in the community.

Construction Signage

Recognition at the project while construction is underway, subject to municipal approval.

Post-Construction Recognition

Approved signage or markers acknowledging the contribution after completion where permitted.

Digital Project Page

A shareable record of the project, investment and impact the sponsor helped make possible.

Content & Storytelling

A real local investment business sponsors can communicate to customers, employees and stakeholders.

Measurable Investment

A specific project. A specific location. A specific dollar amount. A visible result.

What business sponsors don't get

  • No ownership of public property.
  • No control over construction or engineering.
  • No ability to move a project ahead in the municipal queue.
  • No influence over which projects the municipality approves.
  • No unrestricted advertising rights.
  • No changes to procurement, ADA, engineering, accessibility or construction requirements.

Business sponsors fund the improvement.

The municipality remains in control of the infrastructure.

Sponsor recognition

Recognized while it's being built. Recognized when it's finished.

During construction

Example mockup: temporary construction fencing banner reading THIS SIDEWALK HAS BEEN ADOPTED BY, with an illustrative sponsor logo, a $48,782 investment figure and a municipal seal

Example mockup

Temporary fencing banner: sponsor recognition, the amount invested, the partnering municipality and a 311 reporting line. The sponsor name, logo, municipality and dollar figure shown are placeholders.

After completion

Example mockup: permanent roadside sign reading ADOPT A SIDEWALK beside a completed sidewalk, with an illustrative sponsor logo and a municipal seal

Example mockup

Post-construction marker: sponsor recognition, the partnering municipality and a 311 reporting line. The sponsor name, logo and municipality shown are placeholders.

Illustrative mockups. The images above are design examples created to show how sponsor recognition could look. The businesses, logos, municipalities and dollar amounts shown are for illustration only — no sponsorship, partnership or endorsement exists with any business or municipality depicted. Final signage, terminology, placement, dimensions and duration are subject to municipal approval and applicable regulations.

Available Projects

Adopt your next sidewalk.

Browse City of Newport Beach sidewalk and concrete infrastructure projects from the 2025–2026 public record that could be made available for sponsorship through a participating municipality.

Illustrative project inventory

Project names, numbers, scopes, contractors and status shown below are drawn from City of Newport Beach public records. Sponsorship ranges, terms and impression estimates are illustrative examples for design demonstration and do not represent approved sponsorship opportunities or audited media figures.

1PROJECT NO. 25R06 · CONTRACT 9715-1

Concrete Replacement Program FY 2024-25

Spyglass Hill · Newport Hills · Harbor View · Seawind

Replacement of deteriorated concrete sidewalks, driveways, curbs, gutters and access ramps.

Sponsorship range

$95K–$135K

1–4 year term

Est. annual impressions

3.4M–4.8M

2PROJECT NO. 23R11 · CONTRACT 8925-2

East Coast Highway & San Miguel Drive Pavement Rehabilitation

E. Coast Hwy: Jamboree Rd–MacArthur Blvd · San Miguel Dr: Newport Center Dr–MacArthur Blvd

Road rehabilitation including reconstruction of deteriorated sidewalks, curbs, gutters and access ramps.

Sponsorship range

$110K–$150K

1–4 year term

Est. annual impressions

3.9M–5.4M

3PROJECT NO. 23R14 · CONTRACT 8894-2

Superior Avenue & Hospital Road Pavement Rehabilitation

Superior Ave: W. Coast Hwy–Placentia Ave · Hospital Rd: Newport Blvd–Placentia Ave

Concrete curb, gutter, sidewalk, driveway, spandrel and curb-ramp construction.

Sponsorship range

$75K–$110K

1–4 year term

Est. annual impressions

2.7M–3.9M

4PROJECT NO. 25R11 · CONTRACT 8895-3

Bristol Street North, Spyglass Hill Road & Von Karman Avenue Pavement Rehabilitation

Bristol St N: Jamboree Rd–Campus Dr · Spyglass Hill Rd · Von Karman Ave

Reconstruction of deteriorated concrete curbs, gutters, sidewalks, driveways and access ramps.

Sponsorship range

$85K–$120K

1–4 year term

Est. annual impressions

3.0M–4.3M

5PROJECT NO. 26R06 · CONTRACT 9945-1

Concrete Replacement Program FY 2025-26

Eastbluff · North Ford · Santa Ana Heights · Bayview · Airport Area

Replacement of concrete sidewalks, cross gutters, driveways, curbs, gutters and access ramps.

Sponsorship range

$90K–$130K

1–4 year term

Est. annual impressions

3.2M–4.6M

6PROJECT NO. 26R12 · CONTRACT 9943-1

Citywide ADA Improvements

Eastbluff · Bayview Heights · Santa Ana Heights · Airport Area · isolated citywide locations

Reconstruction of deteriorated sidewalks, curb ramps, driveway approaches and gutters; new curb ramps where missing.

Sponsorship range

$60K–$95K

1–4 year term

Est. annual impressions

2.1M–3.4M

7PROJECT NO. 24R13 · CONTRACT 9431-2

MacArthur Boulevard Pavement Rehabilitation & Median Improvements

MacArthur Blvd: Jamboree Rd–Campus Dr

PCC sidewalk, driveways, curb, gutter and curb ramps within a larger pavement and median project.

Sponsorship range

$115K–$150K

1–4 year term

Est. annual impressions

4.1M–5.4M

8PROJECT NO. 26R11 · CONTRACT 9855-2

San Miguel Drive Pavement Rehabilitation

San Miguel Dr: San Joaquin Hills Rd–Ford Rd

PCC curb ramps, sidewalk, curb, gutter, cross gutters, driveways and truncated domes.

Sponsorship range

$70K–$105K

1–4 year term

Est. annual impressions

2.5M–3.8M

How impressions are estimated

Planning estimates for demonstration only. Real delivery would be measured against corridor traffic — published Caltrans and municipal traffic counts for vehicle volume, and a location-analytics provider such as Placer.ai for pedestrian volume. Not audited impression counts.

Locations shown are approximate corridor and neighborhood centroids. Sponsorship ranges are illustrative only.

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The funding flywheel

One adopted sidewalk can help public dollars go further.

$50,000

Municipality has budgeted for an approved sidewalk project

$50,000

Private sponsor helps fund the project

$50,000

Of public funding can potentially support another municipal priority

Actual treatment of municipal funds depends on the municipality's budgeting, procurement and appropriations process.

Private funding doesn't replace public works.

It helps public works dollars go further.

Steve Michaelsen holding his infant son

Steve Michaelsen

Founder

A father pushing a stroller stops at a slab of sidewalk lifted and cracked by a tree root A father pushing a stroller in the street rather than on the sidewalk A baby and a small dog riding together in a stroller on the road

About

It started with a stroller.

I started Adopt a Sidewalk because of a problem almost everyone has encountered but few of us think much about until it affects us directly: a bad sidewalk.

Walking with my son in a stroller made me notice every crack, divot, tree root and uneven slab.

A sidewalk that seemed like a minor inconvenience when I was walking alone suddenly became something I planned my entire route around. Sometimes the street was smoother than the sidewalk.

And once you start noticing broken sidewalks, you see them everywhere.

You also realize how many people experience the problem much more significantly — parents pushing strollers, seniors, kids riding bikes, people using wheelchairs and anyone simply trying to walk safely through their neighborhood.

At the same time, businesses spend billions of dollars every year trying to demonstrate that they care about the communities they serve.

What if some of that money could fix something people actually use every single day?

Municipalities already know what needs to be fixed.

Businesses want meaningful ways to invest locally.

Adopt a Sidewalk brings them together.

Get started

Every community has a sidewalk that already needs to be fixed.

Let's find the business that wants to help fund it.

For business sponsors

Business sponsors adopt a project in a community they care about.

Find a Project

For municipalities

Explore private funding for projects already in your infrastructure pipeline.

Partner With Us